About

About

Marketing works best when everything moves together.

2MIN was created as an external marketing partner for ambitious founder-led brands looking for more than standalone marketing efforts.

Because growth rarely comes from one great ad, one strong piece of content or one campaign. It comes from making sure every part of the brand experience supports the same direction.

We partner closely with founders to connect creative direction, content and performance marketing.

We partner closely with founders to connect creative direction, content and performance marketing.

Our Approach

Our Approach

We believe the strongest results happen when the people making decisions and the people creating the work collaborate directly. That means faster communication, stronger ideas and marketing that actually reflects the business behind the brand.

We believe the strongest results happen when the people making decisions and the people creating the work collaborate directly. That means faster communication, stronger ideas and marketing that actually reflects the business behind the brand.

Meet the Founder

Meet the Founder

Founder, Anya Bleu Thomsen 

Founder, Anya Bleu Thomsen 

Founded by Anya Thomsen, 2MIN combines creative direction with a deep understanding of digital growth.

“After working closely with founder-led businesses across different industries, I noticed the same challenge repeating: Brands had content, ideas and ambition — but often lacked someone connecting the full picture.”

“After working closely with founder-led businesses across different industries, I noticed the same challenge repeating: Brands had content, ideas and ambition — but often lacked someone connecting the full picture.”

2MIN was built to bridge that gap.

2MIN was built to bridge that gap.

Today, we work as a creative marketing partner for ambitious brands, bringing together strategy, content creation and performance.